How to Make an App

December 20, 2011 admin Article

Have you ever noticed that mobile devices are slowly replacing the desktop or laptop computer? It seems that today, everything we use to do on our computers we can now do on our mobile phones, or other mobile devices. A mobile device is far more convenient to take with us and easier to use and we never leave home without them. With over 30 million iPhones sold, you can see where the market is heading. There are hundreds of thousands of applications, or apps that have been developed for our mobile devices. If you have ever considered creating an app, now would be a great time to do so. The market is hot and consumers are hungry for new applications. So, how do you go about making an app?

The first step in making an app is to understand exactly what an app is. An app or application is a software program designed for your iPhone or iPad or other smartphones. The app is downloaded to your mobile phone or mobile device and available to you at the tap of a finger. There are apps available for just about everything imaginable; listening to music, games, menus, maps, magazines, and newspapers just to name a few. Business owners are now creating apps for marketing purposes, as well as offering services to their clients. A great example of an app for a business would be a restaurant that creates an app to allow customers to order food directly from the app, and the restaurant will have it ready for pick-up.

Now that you understand exactly what an app is, it’s time to figure out what kind of app you would like to make. First, consider who your target audience will be, and then create something that is totally unique. If you are building an app to help market your business, think of what you can offer your customers that is of value to them. Do lots of research as to what apps are already on the market. You don’t want to waste your time and the expense of creating an app only to find that it already exists.

Once you have your idea and know what you want your app to be, you need to decide if you are going to create the website and app yourself, or if you will hire a third-party developer to create it for you. There are websites where you can find freelance developers. Before you hire a freelance developer, make sure that you get recommendations and references. Follow-up with the references and make sure that the reference was completely satisfied. Check with the Better Business Bureau for any outstanding complaints. If there were complaints, dig a little deeper to find out how the complaint was finally resolved. You need to be careful there is always the possibility of the developer stealing your idea. You want to make sure the developer you hire is ethical. You may also want to require the developer to sign a non-disclosure agreement.

There are also websites available that will give you step by step instructions on how to build an app. Using an online app maker site is quick and easy enough. There are many sites currently available and I would imagine many more will be popping up over time. For a very reasonable price, you can sign up for a subscription and begin building your app immediately. The site will ask you to complete several fields by putting in your content. Once all of the content is added, you simply click the icon that says create application, and your app is created for you. You can preview and test the application and if necessary, you can make changes to the application until you are completely satisfied with the app.

Once your app is done, you can then send it by email to everyone that you would like to submit the app to. Your customers can open the email and click on the link provided to download the app.

Another way to create an app is to go directly to Apple to create it. Apple has a free kit that you can use to create and test the app that you develop. Once your app is completed, you can submit it to Apple, and if they accept it, you will be required to share the revenue with them. Submitting your app to Apple can be very time consuming. I am sure that Apple receives many apps to test and review, so getting an answer from Apple can take a very long time. In addition, Apple requires you to pay a fee of $99 a year to be able to submit apps to them.

Now that your app is developed you are ready to take it to the market. In addition to marketing your new app to the app stores, you should be marketing your app to your current customers. Add the link to the app to your website, if you don’t already have a website, you can easily create a website for your app using one of the online website builder sites. Search engine marketing and pop up ads are a great additional way to market your app.

No matter what type of app you are interested in creating or whether you decide to hire an application developer or create your own app yourself, creating an app is the next step to taking your business marketing to the next level. Many businesses are having huge success by creating apps and using them to successfully market to their customers. Creating an app for your business can not only help increase your current business but can also add additional revenue.

There is plenty of money to be made in the app market. If you have an idea for an app, start doing your research, and start to learn how to make an app. Who knows, you just may be the one to develop the next craze in the world of apps. You won’t know unless you give it a try.

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